Byron Sharp’s How Brands Grow was recently described, by someone I respect, as the Rosetta stone of marketing. Strong words. But … »
Just like many other aspects of my life, I am late in the adoption of self-tracking tools, after a well-fought … »
In the search for new people, Loooped are offering candidates the chance to interview them. We spoke to Dick and … »
Marketing for infant nutrition products usually has little conceptual merit. Regulations forbid the promotion of first infant milks and communications … »
The CementBloc has announced the addition of Robin Tzannes, Sharon Howard-Butler, and Marc Law to its creative leadership team. Sharon … »
We had an excellent response to our second healthcare advertising brief for One Minute Briefs on Tuesday. In case you … »
Create an ad to raise awareness of safe food practices Today’s brief is the second in a series of healthcare … »
AH: Would you mind telling us a little about your background? How did you get into the industry? CD: First … »
By David Davenport-Firth, EVP, Health Behavior Strategy & Intervention, Ogilvy CommonHealth Worldwide There is no doubt that wearable technology holds … »
Sanofi Pasteur’s global awareness programme for Dengue Fever, ‘Break Dengue’, was yesterday announced the winner of the ‘Most Impactful … »
AH: Please tell us a bit about 23red? JA: 23red are an integrated communications agency that specialise in changing consumer … »
1) It’s never as bad as you think I don’t need to tell you that CDM London’s reputation hasn’t been … »
The Creative Floor Healthcare Awards are back for their second year. And will continue to be the only healthcare award … »
“The work, the work, the work” was the mantra of an agency I once worked for and the network they … »
This week Robin Thicke and Pharrell Williams got a slap on the wrist for ripping off Marvin Gaye’s hit ‘Got … »
