For thirty years the legend of The North Pond Hermit in central Maine continued to grow. He remained unseen but his presence … »
Kathy Delaney is the Global Chief Creative Officer of Saatchi & Saatchi Wellness. In 2014, Kathy served as President of … »
Today’s healthcare communications focus on three stakeholders: the patient, the doctor, and the payer. Communicating to caregivers generally occurs in … »
When I was practising as a doctor, I took a pretty dim view of most of the advertising I saw … »
Healthcare creativity is taking a bit of a knocking at the moment. It’s a moot point certainly, but it appears … »
A couple of weeks ago Adweek ran an article that began thus: The mighty Empire has fallen … thanks … »
This week we were lucky enough to speak to Louisa Garnier and Nick Robinson a creative team at Publicis Life … »
This week we were lucky enough to speak to Sean Riley, McCann Health’s ECD for Singapore and Southeast Asia. After … »
AH Would you mind telling us a little about your background? VT: I’m basically a creative toymaker who searched for meaning … »
Transferring to the pharma division of Adland, leaving behind a moderately successful career in the wacky world of consumer creative … »
AH: Would you mind telling us a little about your background? After graduating with a Classics Degree, I really had … »
Alex has worked in pharma now for 15 years. This has meant he has experience in a wide range of … »
I have always liked working on the briefs that no one else wanted or had exhausted themselves trying to crack. … »
Ouro. Gōruda. Bonzer. If you’re not familiar with those words, you may be a US healthcare creative after the first-ever … »
This week we spoke to Clare McDonald, Executive Creative Director, Rosetta Europe. AH: Would you mind telling us a little about … »
