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2019 Lions Health – Cannes Contenders #3

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With Lions Health just around the corner, we decided to reach out to some industry experts and get their predictions on what work they think might pick up a coveted Lion.

 

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First up, Elliot Langerman, Executive Creative Director of Area 23 (An FCB Health Network Agency):

PREDICTION 1:

 

 

Project name: Mutilated Words

Brand: 28 Too Many

Category: Health and Wellness

Prediction: GOLD

 

PREDICTION 2:

 

Project name: The Journey To Certainty

Brand: Mayo Clinic

Category: Health and Wellness

Prediction: SILVER

 

PREDICTION 3:

 

Project name: Testimatic

Brand: Testicular Cancer NZ

Category: Health and Wellness

Prediction: BRONZE

 

FINAL PREDICTION: Will there be a Pharma Grand Prix this year?

Elliot: I hope so.

 

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Logan Allanson: Innovation Creative Director. IMPACT BBDO, Dubai :

PREDICTION 1:

 

Project name: One Word

Brand: Constant Therapy

Category: Pharma

Prediction: GOLD

 

PREDICTION 2:

Project name: Story Sign

Brand: Huawei

Category: Health and Wellness

Prediction: SILVER

 

 

PREDICTION 3:

Project name: Impossible Operation

Brand: Change The Ref

Category: Health and Wellness

Prediction: SILVER

 

FINAL PREDICTION: Will there be a Pharma Grand Prix this year?

Logan: Yes.

 

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Sheng Jin Ang: ECD, MullenLowe Singapore:

 

PREDICTION 1:

Project name: Mutilated Words

Brand: 28 Too Many

Category: Health and Wellness

Prediction: GOLD

 

PREDICTION 2:

Project name: One Word

Brand: Constant Therapy

Category: Pharma

Prediction: GOLD

 

PREDICTION 3:

Project name: Impossible Operation

Brand: Change The Ref

Category: Health and Wellness

Prediction: SILVER

 

FINAL PREDICTION: Will there be a Pharma Grand Prix this year?

Sheng: Yes.

 

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Tim Jones, Deputy Editor of AdvertisingHealth:

 

PREDICTION 1:

Project name: Gun Violence History Book

Brand: Illinois Council Against Handgun Violence (ICHV)

Category: Health and Wellness

Prediction: GOLD

 

PREDICTION2:

Project name: One Word

Brand: Constant Therapy

Category: Pharma

Prediction: GOLD

 

PREDICTION 3:

Project name: Bodybuilder

Brand: Pond’s

Category: Health and Wellness

Prediction: BRONZE

 

FINAL PREDICTION: Will there be a Pharma Grand Prix this year?

Tim: Yes….well, I really really hope so.