With Lions Health just around the corner, we decided to reach out to some industry experts and get their predictions on what work they think might pick up a coveted Lion.
First up, Elliot Langerman, Executive Creative Director of Area 23 (An FCB Health Network Agency):
PREDICTION 1:
Project name: Mutilated Words
Brand: 28 Too Many
Category: Health and Wellness
Prediction: GOLD
PREDICTION 2:
Project name: The Journey To Certainty
Brand: Mayo Clinic
Category: Health and Wellness
Prediction: SILVER
PREDICTION 3:
Project name: Testimatic
Brand: Testicular Cancer NZ
Category: Health and Wellness
Prediction: BRONZE
FINAL PREDICTION: Will there be a Pharma Grand Prix this year?
Elliot: I hope so.
Logan Allanson: Innovation Creative Director. IMPACT BBDO, Dubai :
PREDICTION 1:
Project name: One Word
Brand: Constant Therapy
Category: Pharma
Prediction: GOLD
PREDICTION 2:
Project name: Story Sign
Brand: Huawei
Category: Health and Wellness
Prediction: SILVER
PREDICTION 3:
Project name: Impossible Operation
Brand: Change The Ref
Category: Health and Wellness
Prediction: SILVER
FINAL PREDICTION: Will there be a Pharma Grand Prix this year?
Logan: Yes.
Sheng Jin Ang: ECD, MullenLowe Singapore:
PREDICTION 1:
Project name: Mutilated Words
Brand: 28 Too Many
Category: Health and Wellness
Prediction: GOLD
PREDICTION 2:
Project name: One Word
Brand: Constant Therapy
Category: Pharma
Prediction: GOLD
PREDICTION 3:
Project name: Impossible Operation
Brand: Change The Ref
Category: Health and Wellness
Prediction: SILVER
FINAL PREDICTION: Will there be a Pharma Grand Prix this year?
Sheng: Yes.
Tim Jones, Deputy Editor of AdvertisingHealth:
PREDICTION 1:
Project name: Gun Violence History Book
Brand: Illinois Council Against Handgun Violence (ICHV)
Category: Health and Wellness
Prediction: GOLD
PREDICTION2:
Project name: One Word
Brand: Constant Therapy
Category: Pharma
Prediction: GOLD
PREDICTION 3:
Project name: Bodybuilder
Brand: Pond’s
Category: Health and Wellness
Prediction: BRONZE
FINAL PREDICTION: Will there be a Pharma Grand Prix this year?
Tim: Yes….well, I really really hope so.
