For the third consecutive year, Langland remains the reigning champion, earning the prestigious 2013 Global Agency of the Year. In 2011, they were honored with the inaugural title of Global Agency of the Year, and it appears there is no stopping this team whose brilliant creative work demonstrates year after year their ability to impact the industry.

“Winning ‘Agency of the Year’ for the third year in a row, and still being the only agency to have been awarded this prestigious accolade, is extraordinary,” said Philip Chin, Chief Executive, Langland.

Langland’s outstanding creative work swept the 2013 Global Awards with the agency earning eight Global Awards at the New York ceremony, including a coveted Grand Global for their integrated campaign for Idis.

“And winning the Grand Global for our work for Idis is a real honour as there was some really outstanding work entered into the show this year. We congratulate all the winners and thank our team and our clients for continuing to believe in the value of great ideas,” said Mr. Chin.

The Grand Global award-winning entry, “I did it with Idis,” showcased real unscripted life stories of patients, physicians, and pharmacists, stressing the importance of Idis Managed Access Programs (MAPS). The program creates access to otherwise unavailable medicines for those in need. The ambitious international campaign was built around a series of documentary films shot on location in China, India, the United Kingdom and the United States which emphasized the benefits of the MAPS program to patients around the globe.

Andrew Spurgeon, Creative Director, Langland, UK commented, “Ideas will always be of paramount importance. However, now more than ever we are seeing the impact high levels of craft can have in separating those ideas from the clutter of the competition. This combined with a strategic approach to digital is beginning to reveal some truly outstanding work. Our Grand Global winning campaign for Idis, perhaps best exemplifies the changes we all need to embrace in remaining relevant to health and wellness marketers in the 21st century.”