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Announcing the 2014 MM&M Award Winners

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The results are in! Here are the Gold and Silver Award winners from the 2014 MM&M Awards:

Best Healthcare Consumer Media Brand

GOLD AWARD

Remedy Health Media for Berkeley Wellness

SILVER AWARD

Smart & Strong for POZ

Best Use of Social Media

GOLD AWARD

PadillaCRT and Children’s Hospital of Richmond at VCU (CHoR) for CHoR’s ‘Roar’ Heard Nationwide

SILVER AWARD

Heartbeat Ideas & Heartbeat West and Corcept Therapeutics for Cushing’s Connection

Best Healthcare Professional Media Brand

GOLD AWARD

WebMD and Medscape

SILVER AWARD

Everyday Health for MedPage Today

Best Use of Direct Marketing

GOLD AWARD

Heartbeat Ideas West and Sientra for Feel So Good

SILVER AWARD

Digitas Health LifeBrands, EMD Serono and Pfizer for Rebif® Information Kit

Best Use of Public Relations

GOLD AWARD

FleishmanHillard and AbbVie for Uncover Your Confidence: AbbVie & Stacy London Empower People Living With Psoriasis

SILVER AWARD

Ruder Finn, Inc. and Novartis Vaccines for Protecting Our Tomorrows: Portraits of Meningococcal Disease

Best Branded Website for Consumers

GOLD AWARD

FCB Health and Gilenya for HEY MS, Take This!

SILVER AWARD

Intouch Solutions and Given Imaging, Ltd. for PillCamCrohns.com

Best Branded Website for HCPs

GOLD AWARD

Publicis Life Brands Medicus and Chattem—a Sanofi company for Nasacort Launch Website

SILVER AWARD

Intouch Solutions and Alkermes for VIVITROL.com/hcp

Best Disease/Education Website

GOLD AWARD

CDMiConnect and Genentech for “Act FAST” Unbranded Stroke Awareness Campaign from Genentech

SILVER AWARD

CDMiConnect and Genentech for Genentech Rheumatoid Arthritis Franchise Website – RheumatoidArthritis.com

Best Medical Digital Initiative for Consumers

GOLD AWARD

FCB Health and Gilenya for HEY MS, Take This!

SILVER AWARD

Heartbeat Ideas & Heartbeat West and Corcept Therapeutics for Cushing’s Connection

Best Health & Wellness Digital Initiative for Consumers

GOLD AWARD

Rigler Creative and Kaiser Permanents for Every Body Walk!

SILVER AWARD

FCB Health and Gilenya for HEY MS, Take This!

Best Digital Initiative for HCPs

GOLD AWARD

Area 23 and BI/Lilly for Glucose Perspectives

SILVER AWARD

CDM New York and Quest Dianostics for Quest AssureD

Best App for HCPs

GOLD AWARD

MSLGROUP and Epocrates, an athenahealth service, for Epocrates Bugs + Drugs

SILVER AWARD

Infuse Media Group and Medtronic for Medtronic CATALYST Procedural Simulation Library

Best Consumer Print Campaign

GOLD AWARD

CDMiConnect and Quest Diagnostics for Quest Diagnostics “Faces of Celiac” Newspaper Ad

SILVER AWARD

H4B Chelsea and Alcon for Bedtime Stories

Best Single Professional Print Advertisement

GOLD AWARD

Dudnyk and Nicox Ophthalmic Diagnostics for Sjogren’s Sunflowers Campaign

SILVER AWARD

Area 23 and AbbVie for Master of Elusion

Best Professional Print Campaign

GOLD AWARD

GSW and Amgen for The Eye of the Storm in Psoriasis

SILVER AWARD

H4B Chelsea and Pfizer for Too Big to Handle

Best Professional Sales Aid

GOLD AWARD

Artcraft Health for Diabetes Print-on-Demand Patient Education Program

SILVER AWARD

Centron and Shionogi for Osphena Sales Aid

Best Corporate Marketing Campaign

GOLD AWARD

GSW for JDRF for Type None Campaign

SILVER AWARD

Langland and Idis for Idis MAPs

Best Philanthropic Campaign

GOLD AWARD

Saatchi & Saatchi Wellness and Crossroads Community for Crossroads Community Street Fare

SILVER AWARD

Anderson DDB Health & Lifestyle and FASWORLD for Baby Bump

Best Multicultural Campaign

GOLD AWARD

XL Alliance and Valeant Pharmaceuticals International, Inc. for Besito: How a Little Kiss Rekindled the Love for Caladryl Among Latina Moms in the U.S.

SILVER AWARD

Biosector 2 and Novo Nordisk for Ask.Screen.Know. Multicultural Diabetes Awareness Campaign

Best Agency Self-Promotion

GOLD AWARD

Klick Health for Katalyst

SILVER AWARD

McCann Managed Markets and Bob Woodruff Foundation for Helping Heroes on the Homefront: Bob Woodruff Foundation

Best TV Advertising Campaign

GOLD AWARD

Saatchi & Saatchi Wellness and AbbVie for Inside The Circle

SILVER AWARD

AbelsonTaylor and Allergan for Aczone ‘Mirror Images’ Campaign

Best Multichannel Campaign (Small Clients)

GOLD AWARD

Paragraphs and SAGENT Pharmaceuticals for PreventIV Measures Packaging and Labeling

SILVER AWARD

Langland and Idis for Idis MAPs

Best Multichannel Campaign (Mid-Size Clients)

GOLD AWARD

CDM Princeton/Entree Health Princeton and MedImmune for Synagis “Cradle With Care” Program

SILVER AWARD

Havas Life Metro, Havas Lynx and Eisai for Belviq® Bundle Campaign

Best Multichannel Campaign (Large Clients)

GOLD AWARD

FCB Health and Gilenya for HEY MS, Take This!

SILVER AWARD

CDMiConnect and Genentech for “ActFAST” Unbranded Stroke Awareness Campaign from Genentech

Platinum Award: Outstanding Contribution to Healthcare

H.E. Toyin Saraki

Industry Marketer of the Year

GOLD AWARD

Nancy Gillen, Vice President, Marketing, Toshiba America Medical Systems, Inc.

SILVER AWARD

Jon Huber, Vice President, Global Marketing, Given Imaging

Agency Marketer of the Year

GOLD AWARD

Leerom Segal, CEO, Klick Health

SILVER AWARD

Matt McNally, President, Publicis Health Media

Innovative Marketer of the Year

GOLD AWARD

Faruk Capan, CEO, Intouch Solutions

SILVER AWARD

Jay Appel, Director, HCP Multi-Channel Marketing, Commerical Centers of Excellence, Amgen

Young Marketer of the Year

GOLD AWARD

Allyson Mariani, Media Planner, Publicis Health Media

SILVER AWARD

David BenBassett, Experience Strategist, RTC  Agency

Small Healthcare Agency of the Year

GOLD AWARD

Dudnyk

SILVER AWARD

Havas Lynx

Mid-Size Healthcare Agency of the Year

GOLD AWARD

Area 23

SILVER AWARD

The CementBloc

Large Healthcare Agency of the Year

GOLD AWARD

GSW

SILVER AWARD

ICC Lowe