As Cannes Lions 2023 slowly approaches, we asked some of the industries top creative minds for their metal-winning predictions across Health & Wellness and Pharma.

Next up, we hear from Brett O’Connor, Founder and Executive Creative Director of VCCP Health in London:

THE BRIDGE – H&W GOLD

THE LAST PHOTO – H&W GOLD

THE OUTSIDE IN EXPERIMENT – PHARMA SILVER

THE HORNICULTURAL SOCIETY – H&W SILVER