
Season 4 kicks off with a brilliant review of 2021 and some predictions for 2022. Joined by the original Fourcast panel; Jeremy Perrott, Selwyn Learner, Adrian Parr and Frank Walters. Available wherever you listen to podcasts and here:

Episode 89: What Pharma Can Learn from Apple – The Creative Floor Awards
This week we’re joined by none other than Ben Kay – podcaster, blogger, novelist, Creative Review contributor, ex-Creative Director at Apple, Droga5, AMV, Luna BBDO etc… basically, a walking awards cabinet. 🏆Ben’s dipped his toes into the world of pharma advertising and shares his observations. In this episode, Ben breaks down what healthcare marketing can borrow from the fruit-shaped tech giants in Cupertino (spoiler: it’s not just clean design and turtle-necked presentations).💡 What to expect: 🍎 Apple-level creative thinking 💊 Pharma truths with a twist 🙃 Advice you’ll actually use 🎤 One or two mic drops. Maybe more…#NotAllAwardsAreCreatedEqual